Knowledge Base
The Knowledge Base is your asset's memory: The more it knows, the more specific and on-brand every recommendation and draft becomes.
What to add
- Brand voice and positioning.
- Product or feature catalog.
- Ideal customer profile and personas.
- Competitor facts you want outputs grounded in.
How it's used
Documents are indexed into embeddings and retrieved when the AI Analyst answers a question or Content Operations writes a draft. This grounding is what keeps outputs accurate to your business instead of generic.
Your Knowledge Base grounds your own outputs. It is not used to train public models.